FAB FEMPRENEUR FEST
AGENDA

Focus

Take advantage of the time and space to think, see what’s possible and create! Get clear on what you want and the direction you’re headed.

Grow

Discover growth strategies to create the business and live you want. Map out your exact next steps for what each strategy looks like in your unique business.

Recharge

Feel inspired, express and explore creative juices, and connect with other passionate, growth-minded fempreneurs. Plus, soak up lots of fun and relaxation moments cleverly woven throughout the weekend!

In the morning for both Friday and Saturday, Sara will coach you from the stage through 4 must-have strategies from her Signature Business Building Program:

I. The Big Picture Destination- Your Vision

Success looks different for each of us. What direction do you want to go in the next year, and what does that look like? Explore and envision your unique desired journey to success and what you want to accomplish, contribute and experience along the way.

III. Your Traveling Companions- Your Ideal Client

Define or re-fine your TOP ideal client who you want more of! Uncover who they are so you can be in their shoes and speak directly about what matters to THEM. Who do you want to take with you on your journey? How can you serve them best?

II. The Big Offer- Your Core Offer

Serve your traveling companions (aka: your clients) in a way that will make the biggest impact, make the most revenue, and bring the most fun! Yes- it’s possible! Create a compelling core offering that potential clients fall in love with.

IV. Map it Out – Your Plan of Action

Create a 90-day plan of action to attract and covert more clients, grow your business and go next-level! Write your step-by-step plan to travel to your destination.

(Even if you’ve worked on these areas before, it’s a perfect chance to refine and go next level!)

Both afternoons you’ll get breakout sessions from Fab Fempreneurs that focus on RELEVANT, business-building topics. Breakout speakers listed below!

 

Event SCHEDULE

FRIDAY, September 27th 7:30 am — 6:15 pm
7:00-7:30 am Sweet Spot Sponsors set up tables (keep tables set up overnight for next day except for any valuables)
7:30 am Check-in begins
7:30-8:55 am Check-in, breakfast networking, visit sponsor tables
9:00 am Program start time- Sara takes the stage: Welcome! Overview, table introductions
9:20–10:40 am Create/Refresh Your Business Vision
10:40–11:10 am 30 min break– Visit sponsor tables, photos at selfie station, attendee interviews by The Pulse, Chair massages with Barbara Miller
11:10 am–12:15 pm Craft Your Core Offering and Increase Revenue
12:15–1:15 pm Lunch on the terrace.
Headshot photo sessions – pre-set times arranged by Marcy (in foyer); SALES Lunch n’ Learn with Julia Andrews
12:45–1:15 pm Sweet Spot sponsors at their table, attendees visit sponsor tables
1:15–2:15 pm

Breakout Session 1:
Zhe Scott
Renie Leakakos & Assly Sayyar

2:15-2:30 pm 15 min break, walk to next session
2:30–3:30 pm Breakout Session 2:
Dana Magnus
Angela Quisumbing
3:30-4:00 pm 30-minute break. Visit sponsor tables, photos at selfie station, attendee interviews by The Pulse, Chair massages with Barbara Miller
4:00–5:00 pm Fab Fempreneur PANEL! Hear real stories, lessons, and game-changers from successful, passionate fempreneurs.
5:00–5:20 pm Pack up, change clothes for yoga!
5:20–6:00 pm YOGA session led by Elaine Bryan
6:30 pm Start making your way out

 

 

SATURDAY, September 28th 7:45AM-8:00PM
7:45 am Check-in begins
7:45-8:55 am All arrive for check-in (no later than 7:45AM), visit sponsor tables, breakfast and networking
9:00–10:25 am Program begins! Identify Your Ideal Client + Start Mapping Out Your 90-Day Plan of Action
10:25–10:55 am 30 min break Visit sponsor tables, photos at selfie station, and collaborate
10:55–12:00 pm Finish Mapping Out Your 90-Day Plan of Action + Laser coaching sessions w/Sara
12:00–1:00 pm Lunch on the lawn
VIP lunch with Sara
Headshot photo sessions – pre-set times arranged by Marcy
12:30–1:00 pm Sweet Spot sponsors at their table, attendees visit sponsor tables
1:00–2:00 pm

Breakout Sessions:
Minette Riordan
Rebecca Massoud

2:00-2:30 pm 30 min break, Visit sponsor tables, photos at selfie station, and collaborate, in transit to main event area
2:30-3:30 pm Get It Done Time! Start taking action on your plan.
3:30-4:10 pm Wrap up, Fab Fem Fest team available for questions, networking
4:10-4:25 pm pack up belongings and make way to the table vendors (out of the room by 4:30PM)
4:30-5:15 pm Visit sponsor tables, make your way out to the patio for the mixer!
5:15–8:00 pm Mixer, awards & dancing! End our fabulous retreat with solidifying your connections, celebrating success, and dancing to energizing tunes. PLUS: Write your BOLD statement for the next year!

Your Breakout Session Speakers

Dana Magnus

Dana Magnus

The MKTG Brand

“Use #MissionDrivenMarketing to Build an Online Community through your Brand”

Dana's Bio (click to expand)

Dana Magnus is the owner and chief creative director at The MKTG Brand- a creative branding & marketing agency located in Chicago, Il.

Dana began her career running a marketing department for a 500-person transportation company with only an advertising degree and camera in hand. As a professional
photographer, it was second-nature to dig deeper into the stories behind the brand and the people in order to be relevant to those who needed to hear these narratives.

As a professional photographer since 2010, her understanding about storytelling, personal branding and marketing collided in 2018 at the inception of the company, the MKTG Brand.

After moving from Chicago to San Diego in 2014, she worked as a marketing director in the financial services industries, serving
entrepreneurs who worked with high-net worth clients to keep the visual branding and messaging present in all communication and took on individual clients who were in need of a “big picture” strategy approach to scaling their business.

With over 40 clients in the first 6 months of business, Dana builds her team of like-minded entrepreneurs who provide technical, design and marketing strategy work to serve clients in the responsible, green, eco-friendly marketplace. Thought-leaders, entrepreneurs, and innovators she works with share her values to create a more desirable future for the environment, a pro-active society, and boost the economy with honest, responsible business practices.

She is known for working with environmentally conscious businesses and with entrepreneurs that have such an incredibly unique service offering that others simply don’t know about.

Zhe Scott

Zhe Scott

The SEO Queen

“How to Attract and Convert More People on Your Website”

Zhe's Bio (click to expand)

Zhelinrentice L. Scott, The SEO Queen, is a creative, yet technical marketing & search engine optimization coach who achieves authentic success through building credible, visible, and profitable brands.  She is the Chief Digital Strategist for the Seo Services company TSQ Marketing Inc.

With an MIT degree in the science of information technology management, Zhe is a sought after digital marketing partner who procures tangible results for client companies. Wins on Key Performance Indicators (KPIs) are transparently tracked, monitored, and evaluated. Return on Investment is always considered when any digital marketing strategy is crafted.

Zhe not only has her finger on the pulse of today’s ever shifting tech scene, but also offers a credible track record. She has 20+ years experience in business development and entrepreneurial experience.

An acclaimed violinist, Zhe brings an artistic and strategic perspective to all marketing campaigns. She gives visibility to her client’s brand(s) through the application of her wisdom and technical expertise from 20+ years experience building websites, and employing the marketing fundamentals critical to her success in building over 200 digital marketing campaigns in various niches, sectors, and industries worldwide all within in the past 5+ years. Zhe serves her client’s needs with an extensive knowledge-base including Web Development, Web Master, Web Application Development, SEO, SEM, Link Building, Amazon SEO, Technical SEO, WordPress SEO, Shopify SEO, PPC, Social Media Marketing, Email Marketing, Marketing Automation and beyond.

Unique value is not one size fits all.  Zhelinrentice guides individuals and businesses to find clarity, confidence and certainty in what authentic success means to them within the constraints of their budget and deadlines. Zhe’s efforts have generated millions of dollars in revenue cumulatively for clients. Utilizing her business development skill set she also built a recurring book of business worth over $500K for a Michigan based Digital Marketing Agency in two years.  Zhelinrentice L. Scott, is THE SEO QUEEN, and she looks forward to bringing added value to all facets of your marketing and SEO needs.

Renie  Leakakos & Assly  Sayyar

Renie Leakakos & Assly Sayyar

Leakakos Law

“Recent Legal Changes Affecting Entrepreneurs.”

Renie's Bio (click to expand)

Renie Leakakos, Esq. is the Managing Attorney of Leakakos Law, APC, a legal practice that supports entrepreneurs, small business, and emerging growth companies. Founded in 2002, the Firm helps clients pursue happiness, harmony, and freedom by protecting their business, assets, and ideas with sound legal representation. Renie is on the Board of Lawyers Club of San Diego, acting as VP of Special Programing. Renie actively supports women focused organizations, serving on the Advisory Board of Hera Hub, Inc., providing legal advice as Entrepreneur Law Guru at Hera Hub Carlsbad, mentoring entrepreneurs for Hera Labs and participating as Director and Angel Investor at Hera Angels.

Assly's Bio (click to expand)
Assly Sayyar was born in Great Britain and immigrated to the United States with her family as a child. Now happily a U.S. Citizen, Assly received her Bachelor of Arts in English Rhetoric, Cum Laude from the University of Alaska Anchorage in 2000. Thereafter she was admitted to the William S. Boyd School of Law and graduated in 2004 from this ABA accredited law school sixteenth in her class and Cum Laude. Admitted to the Nevada State Bar in 2004, Assly worked for several private practice firms and soon developed her skills as a trial attorney focusing on business and real estate related litigation.

Subsequently, Assly branched out and developed her skills as a transactional
attorney assisting clients creating, negotiating, and drafting contracts and incorporating and scaling their businesses. In 2008, Assly was admitted to the California State Bar. Assly also continued her higher education and in 2010 received her Master in Arts in English Literature from the University of Las Vegas, Nevada. Now living in North County San Diego, Assly is an active member
of Soroptimist International of Vista & North County Inland, an global
organization which works to improve the lives of women and girls.

Rebecca Massoud

Rebecca Massoud

Speak Shine Sell

“Speak, Shine, Sell: How to Prosper from Your Powerful Feminine Voice”

Rebecca's Bio (click to expand)

Rebecca Massoud is an award-winning marketing & presentation coach, speaker, and creator of Speak, Shine, Sell™ and Soulful Speaking.™

Women business owners and professionals hire Rebecca to multiply their income and amplify their impact through speaking.

Because many women hold back their voice, stay invisible and, as a result, don’t make the money they desire and deserve (something Rebecca struggled with for years!), she has made it her mission to guide women entrepreneurs to step into their own spotlight, claim their worth, and be highly visible, client-attracting leaders in their business.

Prior to starting her coaching business in 2012, Rebecca spent two decades in corporate marketing and startup leadership roles with an emphasis on online marketing, copywriting and branding.

Angela  Quisumbing

Angela Quisumbing

Angela Grace Events

Events to Engagement: How to Grow Your Business + Community Through Live Events”

Angela's Bio (click to expand)

Angela Quisumbing is the Founder and Event Strategist for Angela Grace Events where every day is a reason to celebrate!

She’s passionate about helping guide women entrepreneurs in taking their business to the next level with the planning and promotion of their own live events.

With over 17 years of experience in marketing, strategic communications, and events, Angela is obsessed with developing unique programs that bring her client’s visions to life.

Whether it’s gathering the right speakers, creating effective processes, or selecting sponsors that make sense, Angela is dedicated to discovering creative solutions to ensure a successful and memorable event for everyone involved.

Bringing people together to connect on a deeper and inspiring level is at the heart of what she does. As a self-proclaimed advocate for life-long learning Angela makes time to share her experiences with events to the community on her Facebook Show, Angela Grace Celebrates Live, and at networking groups in San Diego, including Elite Networking Group and Women Inkorporated. Her events have also been featured several times on local news stations, Fox 5 and The CW 8.

Minette  Riordan

Minette Riordan

Minette  Riordan , Ph.D.

“Creativity is the New Currency: Own Your Artistry and Watch Your Prosperity Soar!”

Minette's Bio (click to expand)

Dr. Minette Riordan is a risk-taker and curiosity seeker who loves jumping feet first into business building and art making. Her mantra is, “how hard can it be?”

She has built several successful businesses and published 3 books that teach creatives to be successful in business including her best seller The Artful Marketer.

She believes that we are all creative and when we become disconnected from our inner creative fire, we lose sight of our passion and purpose.

She is not alone in these beliefs. Recent studies by IBM and World Economic Forum cite creativity as the single most important trait for today’s leaders yet only 1 in 4 people believe they are creative.

Minette helps women leaders to reconnect to their innate creativity so they can breathe new life into their purpose, passion and projects.

When she’s not traveling to speak or lead workshops, you will find Minette in her studio making art that’s beautiful and inspiring.

Julia Andrews

Julia Andrews

Connect2Close

“Stop Running Away From Your Enrollment Conversations & Learn How To Feel Confident & Empowered While Making Money.”

Julia's Bio (click to expand)

Julia Andrews is the creator of The Connect2Close™ Method, a sales formula that draws on natural human connection, authenticity, and an abundance mindset. She is a sales coach, a conversion specialist and a sales-team strategist who’s sold over $215 million in sales and who bring her sales expertise from working over 2 decades as a top-tier performer in corporate financial services, asset protection, insurance and direct sales to help and support women not be afraid of selling and achieve the financial success they envision for their business. Before moving to San Diego, CA with her family, Julia was 17 and living in Mexico.  She shares that one of her biggest adventures was learning English as a second language while at the same time learning how to sell as she needed to alleviate the household burden to her single mother with 5 children.  As she describes it, sales was my second language and English was my third.  She currently serves as chapter President for the National Association of Women Sales Professionals.

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